In this current episode Ken and Russell speak with Irina Poddubnaia, Irina started off as an Agile Leadership consultant but then stepped into the role of a SAAS founder / CEO. As a consultant over the course of the last few years, she has helped 50+ small and large companies deliver outstanding results.

Her software is called TrackMage, a SAAS for eCommerce package tracking that increases sales and customer retention by providing an outstanding post-purchase customer experience.

The TrackMage origin story is also fascinating. It was built in the trenches as Irina used to run a fulfillment center in China for 2.5 years (without speaking Chinese) and went on to launch a SAAS company completely remotely without external funding and is still running it successfully to this day

To read an extract from Irina’s new book ‘How do get 5-10% extra sales from existing customers’ download a sample from

For more information on TrackMage go to

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